Get the new Critical Daily app
 
OK
 

Project    Reč mesta (The Word of the City)

Buildings are form of art, not just a shell for money machinery

 
Róbert Púček   8   454cm
 

Project recmesta.sk (The Word of the City) offers a quick tool to help entrepreneurs and normal people see how typography, advertisement and street signs can really change visual culture of entire city. It also shows that unprofessional signs production can ruin the spirit of the streets.

Kristína Šebejová, one of the founder of this project is a graphic designer based in Prešov. She graduated design and visual communication at Technical University of Košice. Kristína is also a member of Association Wave, which brings architects, graphic designers and enthusiasts to closer collaboration. This is the place where more interesting project were born.

The main point of this project is to educate the public. It raises awareness about the rule of architecture - its form is to shapes the street into a bigger entirety. Authors of this project want to spread the fact that buildings, as a form of bigger art piece, is more than just a shell for money machinery. Indeed, buildings form our culture and visual attack can ruin their visuality.

Visual smog has been a critical topic in our country for a while now. The problem is, that discussion is formed mainly between people from the related profession. But did you ever wonder if normal human being was noticing how the street talks to him/her?

Reč mesta, roughly translated as “The word of the city”, feels responsibility, and stands for itself. I think it’s more brave to answer questions than just ask. Reč mesta is presenting a quick manual how to use advertisement with clean, logical and minimal look. The web also contains interactive map where you can see, and inspire yourself with a good examples of brand implementation.

From my point of view, at this time, the project feels a little sleepy and without any ongoing activity. It looks like it is just another website in the internet ocean. The project has its potential and should be more presented for the general public.

author of the text: Róbert Púček
license: Attribution-ShareAlike
 
P

M

I

C

D
Kristína Šebejová

B

W

T
07–11–2020   01–06–2019

Reč mesta (The Word of the City), logo, 2020

author: Kristína Šebejová
license: Licenced by author of the image, please contact author personally.

Sign - Steinhaus, photography, 2019

author: Lukáš Ildža
license: Licenced by author of the image, please contact author personally.

Reč mesta (The Word of the City), web page, printscreen, 2020

author: Róbert Púček
license: Attribution-ShareAlike

Reč mesta (The Word of the City), printscreen, 2020

author: Róbert Púček
license: Attribution-ShareAlike

Log in to write a comment.