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Project    Designer–Critic–Editor–Commentator

Critical practice is becomming a relevant part of the design profession in media society

 
Katarína Balážiková   80   280cm
 

Department of Visual Communication at Academy of Fine Art and Design in Bratislava approached me with conceptual, curatorial and design solution for its 15th anniversary exhibition. My goal was to introduce the department as a critical platform and community of graphic designers who see the permanent reshaping of the profession and want to critically reflect to it, reflect the social issues and their own design.

I split the exhibition into several parts in which students either directly participated in the selection and reflection of projects from former and current teachers/students of the department, or I exhibited works with a critical potential that were created at the department in the current period. I exhibited also my own installations as a member/students in cooperation with MediaLab at our department. One of them named "286 views" was an interactive presentation of answers from several former and current teachers with Leap Motion technology. Second one named "Give comments and critic!" was designed to activate visitors to participate. They could use specially designed touch keyboard and comment the exhibition or exhibited works.

Because the concept of the exhibition was a critical approach, I decided to use research and its content also for promotion purposes (posters, brochure, banners, invitation) - statements of members of the department used for installation "286 views". I visualised them with fonts created at the department during these 15 years of its existence.

I tried to make also the interior unconventional - in one part of exhibition the critical textual reflections of students were installed on the walls instead of design works. These were hanging from the ramp of the lighting system. On the floor there were installed posters with the statements cut from self-adhesive foil. Exhibition tried to point out the importance of the critical approach - to show the other potential of the space and media and using of content also for its visual promotion.

author of the text: Katarína Balážiková
license: Attribution-ShareAlike
 
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04–12–2016   13–12–2014

Designer – Critic – Editor – Commentator

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Posters

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Exhibition brochure

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Exhibition brochure

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Exhibition brochure

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Exhibition brochure

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Exhibition brochure

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / Exhibition brochure

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / opening of exhibition

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / opening of exhibition

author: Katarína Balážiková
license: Attribution-ShareAlike

Poster with a message as sticker on the floor

author: Katarína Balážiková
license: Attribution-ShareAlike

Poster with a message as sticker on the floor

author: Katarína Balážiková
license: Attribution-ShareAlike

Poster with a message as sticker on the floor

author: Katarína Balážiková
license: Attribution-ShareAlike

Poster with a message as sticker on the floor

author: Katarína Balážiková
license: Attribution-ShareAlike

Poster with a message as sticker on the floor

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Designer – Critic – Editor – Commentator / exhibition setup

author: Katarína Balážiková
license: Attribution-ShareAlike

Using Augmented reality

author: Katarína Balážiková
license: Attribution-ShareAlike

Commenting the exhibition / / collaboration with Roman Mackovič

author: Katarína Balážiková
license: Attribution-ShareAlike

Posting a comment on the exhibition

author: Katarína Balážiková
license: Attribution-ShareAlike

286 views - leap motion installation / collaboration with Ján Šicko

author: Katarína Balážiková
license: Attribution-ShareAlike

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